- Buyer's Guide
The Whitmore Group – a specialized lubrication manufacturer – launched its new Web site with a Dealer Locator, updated catalog and revamped homepage design. The Web site, www.whitmores.com, allows Whitmore customers to locate distributors quickly and efficiently. The application uses Google maps to point out the exact address or coordinates of a distributor’s location.
Visual App, a Richardson, Texas, Internet marketing and Web development firm specializes in the industrial manufacturing markets. Visual App updated the catalog so Whitmore’s customers would have the most recent data available. The Dealer Locator is an interactive flash map that allows users to click on an area in the United States and find the closest distributor. There is an additional map for locating the international distributors.
The Whitmore Group homepage focuses entirely upon The Whitmore Group, rather than showcasing their other companies such as, Air Sentry Breathers, KATS Coatings and Horizon Lubricants. The home page now includes a rolling slideshow of images to illustrate the company’s vast capabilities and industries served. The new Web site will also have a clickable link that takes distributors to a forum, where they can discuss products and ask questions.
The Whitmore Group is one of the leading manufacturers of protection technology products such as lubricants, sealants, coatings and contamination control breathers. The Whitmore Group has distributors all across Texas, the United States and in many areas of the world.